Social Insights Analyst – Media, Advertising & Entertainment

Social insight and strategy

Interpret social listening data to help media, advertising, and entertainment teams make better content and audience decisions. The work combines quantitative analysis with clear explanations that colleagues can act on.

• Track social data across major services to identify meaningful behavior and trends.
• Write concise insight reports for content and strategy teams.
• Recommend ways to improve reach and engagement using performance evidence.
• Identify changes in sentiment, developing topics, and competitor activity.
• Refine audience targeting from social performance results.
• Coordinate asynchronously across functions and present findings accessibly to technical and nontechnical stakeholders.

Relevant experience

You need experience in social analytics, social listening, or digital insights, ideally within media, advertising, or entertainment. Familiarity with tools such as Brandwatch, Sprinklr, Talkwalker, Sprout Social, or equivalents is expected.

The role calls for strong analytical thinking, effective writing, and the ability to connect patterns in data with business outcomes. You should manage several projects, meet deadlines, and work carefully without close supervision.

Helpful background and terms

Media research, audience strategy, and digital marketing experience are welcome. Work with content teams or creative agencies, paid social, programmatic advertising, influencer analytics, segmentation, and persona development is also useful.

This is a flexible, fully remote freelance contract. Projects contribute directly to audience and content strategies, with possible ongoing work or an extension as needs evolve.